Give Back Brands has selected SAS & Company, to distribute “SOMEDAY,” the debut fragrance by Justin Bieber in the UK and Eire. The new fragrance is expected to debut in prominent retailers this autumn.
Justin Bieber is a global superstar, with a #1 album in 17 countries. He is the undisputed king of social media, with truly electrifying stats: over 1 billion views on YouTube… over 28 million Facebook fans… and over 10 million followers on Twitter. And now he has turned his attention to fragrance-- Justin's inspired approach to his first scent showcases his desire to connect with his fans.
Committed to the spirit of giving back, Justin has teamed up with Give Back Brands, to create a fragrance for her, with the profits going to charity. Give Back Brands has a simple vision of partnering with entertainment artists and other top talent to create and market world-class products, then donating the company’s proceeds to designated charities, including the favorite causes of the company’s celebrity partners.
“We are thrilled to be working with Give Back Brands Inc. and on the Justin Bieber Fragrance launch,” says Shelley Smyth. “As a performer Justin is a megastar and we have no doubt that the fragrance will be a huge success in the UK and Eire.”
Launching in the UK in August/September 2011, Justin Bieber’s new fragrance for his female fans will be available as 100ml, 50ml, 30ml EDP plus a Hair Mist and Body Lotion.
Source: SAS & Company
I think its so not fair that we have to wait until August or September to buy Justin Bieber's new fragrance !!!
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